31 January, 2014

The Brand is Tongtai

Hari ini, 31 Januari adalah Hari Raya Cina. Selamat Tahun Baru Cina kepada semua rakan dan pelanggan Bear Chomel. Hari ini butik Bear Chomel bercuti satu hari. Esok back to business. Memasuki bulan Februari (cepatnya masa bergerak), memerlukan aku berfikir dengan lebih mendalam, bagaimana untuk aku atau lebih sesuainya KAMI, meningkatkan lagi jualan.

Sebenarnya, bukan jualan yang menjadi fokus utama, tetapi kelebihan dan kebaikan produk itu yang sepatutnya lebih dihebahkan dan dikongsi kepada semua. A friend of ours once ask us about what makes us different from the other brand. The quality itself, of course, much better the other brand.

Kami akui, jenama yang kami bawa iaitu Tongtai, masih baru, masih belum dapat menandingi ataupun duduk sebaris dengan jenama - jenama terkenal yang lain. Namun kualiti produk berjenama Tongtai ini telah diakui ramai, sangat berbaloi dengan harganya yang sederhana; tidak mahal dan tidak murah.

Sedikit pengenalan mengenai Tongtai (copy paste from profile company)...

Used to be the fabric producer for several years back to 1980's, The Hebei Tongtai Infant Apparel Company was established in early 1986, through professional experiences and high tech International CAD design system / automatic cutting and excellent sewing equipments  as well as harmonically  scientific management to provide constant innovation to the market, building up the "TongTai" brand image among the critic royal and new consumers. The company has  been certified with ISO 9001 and ISO14001 environmentally friendly  system certification.
The company now occupies 100 acres, more than 3,000 employees, at the present, the daily production is around 86,000 pieces of products, has become a modern and huge scale enterprise nowadays,  meanwhile, the company is expanding its factory capacity to 6,000 employees, in order to satisfy all orders from current buyers. Fine products quality, strict management and honest business principle defined the power of a solid sales network.
Caring & creating the future for all children is the main philosophy of the company. Natural, Modern and Healthy are the ultimate requests of being a professional leading brand in the market. Using pure natural cotton, non-hazardous materials, plus fresh, elegant, mild color range, and focus on the details such as softness, warm and other good characteristics, products are designed by professional Italian designers as well as advanced cutting, fine sewing craftsmanship, letting your babies enjoy completely the comfort cares.
In 2012, the company enters the international market, to the multi-cultural tropical paradise - The Malaysia. Bringing higher quality, modern and variety baby products to this blessed soil.  Spreading through Malaysia the Tong Tai culture, into every corner on earth, giving joy to our world with maximum effort.
Walaupun dikilang di Negara China, rekaan pakaian - pakaian berjenama Tongtai ini mendapat sentuhan pereka Itali, Giovanni Argenterio. 
"I am Giovanni Argenterio, and i am the manager of the Italian Tongtai Fashion Design Office. Our team has composed by different people with different tastes and responsibility, the art director works together with the graphic experts to find the best styles and quality. We are also responsible for the published images, photos shooting and collection images.
The main theme of Tongtai this year is to design a collection based on the harmony between the Western taste and the extraordinary Oriental Philosophy.
We work in Italy, a few kilometers away from the most important fashion city in the World, the Milano.
From here we have the chance to absorb the latest fashion trends which connect to our culture and to be inspired.
Research and great attention to details are the next step after inspiration, they give birth to our styles.

A part of our Spring/Summer collection was based on a research we made on the secret language of flowers, for example :
Do you know that lemon means Enthusiasm ?
Lemon flower means Moderation ?
Daisy mean Innocence ?
And the Peach Flower means “You are more beautiful than anyone else” ?

During these phases, the communication with Tongtai HQ is crucial and must be well-organized. The team inside the HQ factory is professional and devoted to this project.
They work hard to satisfy all our requests and fulfill our projects.
This communication is improved by our frequent journeys to Asia which allows us to understand better the needs of the asia children.

Thanks to this harmonious union of efforts, our styles are finally produced using the best and latest technology."

Disebabkan mataku kian merapat, ini lah sedikit pengenalan mengenai produk berjenama Tongtai. In syaa Allah, dalam entry yang lain, aku akan kongsikan dengan lebih lanjut kebaikan dan kelebihan pakaian bayi dan kanak - kanak berjenama Tongtai ini....

p/s: Walaupun mengantuk, aku tak reti tido siang...

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